We’ve never been satisfied with “good enough,” not even when we were just a scrappy Boulder-based start-up trying to make our way in a newly legalized industry. When many companies cut corners, using inferior ingredients like animal-derived gelatin and artificial sweeteners, we crafted a vegan, terpene-enhanced, melt-proof recipe that virtually any adult could enjoy. While our competitors waited for state regulations to require testing, we tested our products for potency and consistency from the start. And now, more than a decade later, customers all over the U.S. and Canada trust us to deliver a premium cannabis experience, every time they reach for a Core product.
Quality is crucial, but so is growth. Our Innovation team keeps us on the cutting edge of cannabis science, pouring thousands of hours every year into the research and development of first-of-their-kind products like our bestselling Core Quick Fast-Acting Gummies. The result? An ever-growing lineup of product forms, doses, CBD/THC ratios, onset times, and effects that allow each of our consumers to customize their cannabis experience… while we keep working to unlock the full potential of the plant.
Our mission is to enhance people’s lives through the power of cannabis… but we don’t just mean with our products. A grassroots, woman-owned business with deep ties to our Boulder community – and a commitment to enriching all the communities we serve – we’re working every day to enhance our world, with a special focus on issues of food security, housing, domestic violence, LGBTQIA+ rights, and racial justice within the cannabis industry.
