Retail Insights

At ConquestLink, we help physical retail businesses get smarter about the world around them—what customers want, what competitors are doing, and where new opportunities are hiding in plain sight.

Know your customer, Know your competitors, Win the neighborhood.

At ConquestLink, we help physical retail businesses get smarter about the world around them what customers want, what competitors are doing, and where new opportunities are hiding in plain sight. You can’t afford to guess your way to growth. Our Retail Insights division equips you with the kind of intelligence that drives sharper decisions from location strategy to in-store experiences to hyper-local marketing. Whether you operate five locations or 500, we provide the data you need to optimize every touchpoint.

What We Offer

We don’t just give you raw data—we translate it into clear strategic moves. From knowing which promos your competitor is running, to identifying gaps in their product mix, you’ll get insight you can use immediately.

Competitor Intelligence

We track and analyze the moves of your local and regional competitors—so you’re never blindsided and always a step ahead.

What this includes

We don’t just give you raw data—we translate it into clear strategic moves. From knowing which promos your competitor is running, to identifying gaps in their product mix, you’ll get insight you can use immediately.

Customer Demographics & Behavior

Understanding who your customers are is the first step. Understanding how they behave in the real world is the unlock.

We provide deep local intelligence around your customer base, including:

Whether you’re planning a grand opening, evaluating store performance, or building a local campaign—this data gives you an edge. We turn anonymous foot traffic into actionable customer profiles.

Physical Customer Journey Mapping

What actually happens when a customer visits your location? Where do they walk, pause, or bounce? We map the in-store experience from the moment they enter to the moment they check out—or don’t.

Our journey mapping includes

Retail is won or lost on the sales floor. We help you understand which parts of your store convert—and which parts need attention.

Location & Trade Area Analysis

Before you open a new store or if you’re trying to revitalize an underperforming one—location context matters. We analyze your surrounding trade area to find strengths, weaknesses, and untapped potential.Understanding who your customers are is the first step. Understanding how they behave in the real world is the unlock.

Insights we deliver

If you’re evaluating expansion, relocation, or even a shift in store format—these insights can dramatically reduce risk and improve returns.

In-Market Testing & Field Reporting

Sometimes the best insights come from direct observation. We deploy our team to physically visit your locations, competitors, and surrounding areas to collect qualitative, store-level feedback.

Services include

This gives your internal team real eyes and ears in the field—without stretching your staff thin.

Who We Work With

If your business depends on customers walking through the door, this kind of insight is invaluable. The difference between good and great is often in how well you understand your market

Grocery and convenience chains

Automotive retail and service centers

Cannabis dispensaries

Retail franchises

Restaurants and QSR groups

Regional operators with multi-location complexity

Why ConquestLink?

We’re not just analysts we’re operators. Our insights are built for businesses with real world constraints: shift changes, tight margins, busy locations, and lean teams. We don’t send you PDFs full of data and walk away. We work with you to apply insights, implement improvements, and measure results.

Everything we do is designed to be

We use the best tools available—from geolocation data to POS integrations—but our true value comes from synthesis: turning noise into clarity, data into direction.

Retail is Evolving. So Should Your Intelligence.

Your competitors are getting more sophisticated. Your customers are more informed. And your team is being asked to do more with less. The answer isn’t guesswork it’s insight.
With ConquestLink Retail Insights, you can stop reacting and start anticipating. Make better decisions. Launch smarter campaigns. Create better experiences.
Let’s map out what’s really happening so you can make the next move with confidence.